© 2024 Lloyd & Mousilli. All rights reserved.
Licensed in California, Colorado, Texas, Washington D.C., and before the USPTO.
{ "@context": "https://schema.org", "@type": "BlogPosting", "@id": "https://www.lloydmousilli.com/articles/how-companies-collect-and-use-personal-information#BlogPosting", "name": "How Companies Collect And Use Personal Information", "url": "https://www.lloydmousilli.com/articles/how-companies-collect-and-use-personal-information", "author": { "@type": "Person", "image": "https://cdn.prod.website-files.com/626ee1f312ae83b49c391d5d/668c196b3ca571fc5af1c2fa_Feras-Mousilli.jpg", "name": "Feras Mousilli", "sameAs": ["https://www.lloydmousilli.com/team/ferasmousilli/#TeamMember"] }, "publisher": { "@type": "Organization", "name": "Lloyd & Mousilli PLLC", "url": "https://www.lloydmousilli.com" }, "isPartOf": { "@type": "WebSite", "url": "https://www.lloydmousilli.com/" } }
It’s quite common, and even expected, for apps and online services to collect some type of personal information from users, ranging from names and emails to log and device information. Users have some expectations of privacy so that personal information isn’t used in unauthorized or annoying ways. But the reality is such that online service providers require users to relinquish at least some identifiable information for marketing, research and development, and strategic partnerships. This information is collected automatically by online service providers or is voluntarily provided by users (though most likely a combination of both).
Read about the California Consumer Privacy Act to get a better view on what obligations these companies have when collecting user information from California residents.
App developers and online service providers typically collect personal and anonymous user information to provide, improve, and develop services or products. However, they may also use such information for other (sometimes nefarious) purposes. The following is a non-exhaustive list of ways that app developers and online service providers use the personal and non-personal information that they collect from users:
App developers and online service providers should always use a publicly accessible and conspicuous privacy policy to disclose how personal information is collected, used, shared, and accessed, and what types of choices users have with regards to reviewing, updating, and controlling their own personal information.
Lloyd & Mousilli offers a fairly comprehensive Privacy Policy template generator. You can always consult with us if you have any questions around the legality of your privacy practices.